As millions of Americans navigate the changing health care landscape, CVS Caremark is providing expert care, guidance, and support. One of the most prominent ways the company is doing so is through its annual Project Health wellness campaign. Project Health provides free health services to multicultural communities across the country. To date, the program has served nearly 730,000 people and provided $73 million worth of free medical services. In addition to health screenings, the events also offer information on the new health insurance marketplace and the coverage options available under the new health care law.
In late 2013 and early 2014, health insurance experts were available at many events to provide advice to those who needed it.
Project Health events offer a comprehensive health risk assessment, including blood pressure, body mass index (BMI), glucose and total cholesterol screenings. Once screened, patients receive on-site consultations with bilingual (Spanish/English) nurse practitioners or physician assistants who analyze results. If follow-up care is needed, patients are referred to no-cost or low-cost medical facilities nearby, or to their primary care physician. CVS pharmacists are available to conduct one-on-one medication reviews and answer any questions patients may have.
“Many of the multicultural populations we serve struggle to make their health a priority,” said Larry Merlo, CVS Caremark president and CEO. “Whether they’re having trouble accessing quality care or they’re simply unaware of the risk factors they may be facing, ensuring that these patients receive preventive care will help them on their path to better health.”
“That’s why the program, while open to everyone, targets areas with large multicultural populations where known disparities in health care access exist,” added Merlo.
In the first half of 2014, more than 350 Project Health events took place at CVS/pharmacy locations in 15 multicultural markets across the US, including Atlanta, Chicago, Cincinnati, Cleveland, Columbus, Dallas-Fort Worth, Detroit, Houston, Los Angeles, Miami, Orlando, New York City, Philadelphia, Tampa, and Washington, DC. Events were also held at most CVS/pharmacy stores in Puerto Rico. More Project Health events are scheduled for the fall of 2014.
Nov 9, 2012 5